How to Increase Website Conversions on Your Coaching Website

Hey gorgeous! There are a lot of moving pieces to websites and getting that conversion (aka the SALE) is key. I've created this super quick checklist as a way for you to have a benchmark of what should or shouldn't be on your website to make sure it primes website visitors to become paying clients. 

  1. Your logo is clear and readable AND is linked to your homepage
  2. Your logo is placed on the top left or top center of your website
  3. Your navigation items make it clear how to work with you, how to read about you and your company, and the services you provide.
  4. You have a "hook line" ABOVE the fold (before any scrolling) to connect instantly
  5. Your header image represents what you do (images with people in them convert WAY better)
  6. What you do is CLEAR and above the fold
  7. You have at least one call-to-action button (or link) above the fold
  8. You have a way to collect an email address above the fold (or pop-up)
  9. Visitors can learn about who...
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6 Ways to Get People Excited About Your Website Launch

In order for your website or even a course/program launch to work, people have to know about it! You are doing something SO exciting and let people in on that excitement! For example, Vici Dolls does SUCH a good job of reminding people things are launching that I almost always end up on their website after a new product launch. So I have put together some quick, implementable tips for you to do pre-website launch to really make sure you get some traffic! More traffic = more leads & clients.

 

1. Brand It!

I know, I know, I do brand design and websites so OF COURSE I am going to include this one. But seriously, if you are doing something similar to what others are offering, the biggest differentiator is going to be how you brand and position yourself. Create something that your ideal client is going to LOVE and want to share with their friends or on social media! 

2. Ask Others to Share it too!

Do you know people? You're human, of course you do! Even if it feels a...

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